Exeleon Magazine

Nicole Rodrigues: Connecting Dots in the Public Relations Industry

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Creating ripples requires the right tap at the right moment. Something that Nicole Rodrigues, a highly acclaimed businesswoman with the success of NRPR to adorn her name, has been able to do so effortlessly.

Her thriving business speaks for her. The vision that leads the company mirrors her own beliefs. That is always to serve excellence to her customers. And she realized that at an early age when she was still an undergrad in college.

Since then, she has nurtured and crafted the skills needed. Fused them together to bring out the best. And, has never stopped honing it. That is the secret behind her stellar rise.

Harvesting Minds

Nicole Rodrigues always believed in connecting. When it comes to her business, she tries to learn the needs of her clients to know what drives them, what makes them groove to the tune of what they do. This helps in cracking the deal every time and pays well for her clients.

When she was a sophomore in college, it was her journalism teacher who saw the spark in her and advised her to pursue Public Relations. The right guidance at the right time led her to where she is now. This motivates her to help others as she believes in giving back and Nicole believes that a leader should always give back.

A mind that knows how to soak in everything and seizes every opportunity to learn and grow, blooms with the vibrant colors. This is something she wants to impart to others. She likes to inspire young minds to brainstorm the brightest of ideas and to believe that they can accomplish whatever they dream as long as they are willing to work hard to pursue their goals with passion and persistence.

This is what she does with her new employees. She helps them to learn their jobs and to develop new skills. Her years of experience has led her to know what works best for achieving success and mentors her staff on these skills and processes. She wants them to follow their dreams without flinching.

And, while doing so, they will also bring out their best for her.

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Be Bold. Be the Brain and the Brawn.

A lot of people said that she could not do it. She is just a pretty face without the talent to pave her own way. Well, they would surely regret their words now. Their words acted as a challenge for Nicole to bring her best to every business meeting and task. Nicole Rodrigues knew that she must make a mark with every encounter.

The road was meandering with hurdles at every turn. Sometimes, it was for her to duck, sometimes dive. No matter what, she carved her own path. Her beliefs, words, and goals were finely attuned. They still are.

People tried to talk her down until she became the talk of the town. Now, they follow her. Her bold spirit provides sparks to her grey matters and lets them rage with creativity. The feminine side also contributes. Sometimes, it steers her ahead. Her caring, understanding, cooperative and organized nature gives her an edge. In the long run, this blend of opposites is what matters.

It must be a perfect balance of brain and brawn, of heart and mind, of subjective and objective. Sometimes, keeping aside one of these opposites can work really well. In her own words, “If you want to be taken more seriously, don’t bring emotion and outside “stuff” to work with you.”

Sometimes, the wall between the two is what you need. It is the wall that protects and lets you lean on it when you need the most. This helps her in keeping a level head in tough situations

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Her Mother. Walt Disney. Sylvester Stallone. 

Three figures that helped her become what she is today. Her mother instilled her with the “can do” spirit that pushes her to overcome obstacles. Her creative mind and vision of a dreamer was crafted by the indomitable spirit of Walt Disney. And while her adversaries made her the underdog, she got her eye of the tiger from Rocky.

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Living on the Edge is the Edge

If getting content is everything, then progress will go for a toss. Living on the edge will get you nervous, shaky, and jittery. But it also motivates you to create a path. That is something Nicole Rodrigues has been doing so for long. She yearns for more. That sets her apart from the rest.

Her business relies on disrupting technologies and consumer products that need a lot of connected technologies and strategic thinking. Nicole shows them constant evolution is the only way to move forward.

With its core beliefs intact, NRPR Group opened its new division, NRPR Productions. This brings myriad choices for storytelling through a full-service production company that can create branded content, commercials, corporate videos, and YouTube series under one all-encompassing arch.

This also includes the launch of the new Beverly Hills Boss brand in 2019, which spans across the first of many books, a YouTube channel, website, social engagement events, a social community, and more from Nicole as a leader and mentor to the masses.

The intent is to include diverse media to reach out to multiple audiences. This will also help clients to tell their stories to many and create a forward-thinking approach to brand awareness.

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Why PR? Why NRPR?

A goal requires charting of possible routes and extensive planning. Without them, the goal loses its mettle. Clients often falter in their moves when it comes to devising a plan. It takes proper evaluation, learning feasibility, chalking out of the timeline, and proper measurement of the success in terms the time and financial investments.

Digital presence is becoming important. Nicole Rodrigues knows how to capitalize on it. With her on-field experience, it becomes easier to plan a course of action and then execute it to its optimal potential. Her aim is always to make the best decision for her clients and take them towards their revenue goals.

This motivates her to make decisions and NRPR reflects it pretty well. Right from planning expansion to staffing, she selects the best for her team. And then she breathes a distinct life into her clients’ social media accounts.

She believes in knowing her own strengths and weaknesses. This enables her to spot the lacks in others. This also propels self-improvement, which helps her in maintaining “a high level of integrity and honesty.” She knows how to call it like it is. Such clarity makes her a role model and inspiration for many.

It is not difficult to run a company where people are driven by a common goal, a united belief, and yet, they never shy away from speaking their minds. This ability to bring diversity to the table and then brainstorm over it gives NRPR an edge over others.

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Nicole Rodrigues is a mother and knows well how to multitask. But she never compromises. Her efforts may sound daunting to some, but she never shies away from walking that extra mile before delivering excellence.

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