The world of marketing is highly agile, and to ensure optimal results and attract more clients you need to stay on top of the latest innovations and trends. We like to keep our readers up to date on business and tech news, and so
Here are the details of a proven business strategy to attract more clients – Explainer Videos.
What are Explainer Videos?
These are short videos of about two to four minutes that explain the details of a business and why it is useful. With the use of explainer videos targeted at a selected audience, any SME can gain an immediate boost in the organic hits that they are receive.
Explainer videos can make use of animation to ensure that your clients get the best visual treatment they need. Studies prove that most clients are not looking for high-end 3D based advertisements. As long as you’re honest, to the point, and creative in your own way – the client is going to buy you. And explainer videos are undoubtedly the best means of providing such content.
But the real game changer is…
Social media The number of views that explainer videos receive on platforms such as Instagram, Facebook, YouTube, etc. is much higher than other content on these sites. And for this reason alone explainer videos should not only be the center of your social media strategy, but your entire marketing strategy in itself.
Beyond marketing to professional clients
Selling toothpaste to a teenager is fine. But what if you want to sell AI powered technology to security services? The key here is to decide how you are going to make the video and use it. You can use it as a part of your presentation along with the usual slides. Or you can try uber with shifting the entire strategy around the video itself.
Bottom line is that the right explainer video will always work no matter who you are pitching to and will stand out as a key business strategy to attract more clients for your business.
Herein, we dive deep into professional insights and provide the latest business and tech news, so follow Exeleon Magazine to stay updated concerning the same.
