Entrepreneurship. A journey of discovering ideas, innovations, inventions, new paths, and unexplored opportunities.
In recent times, entrepreneurship has experienced a wave across the globe. It has disrupted the traditional methods of the business ecosystem and is here to stay for long.
The entrepreneurial spirit of turning dreams into realities and building empires has created history.
Today, in the realm of entrepreneurship, leading from the forefront are the new-age women entrepreneurs, who have predominantly marked their unique presence in the business world.
The tales of many inspiring women entrepreneurs who have shattered the age-old narratives are grabbing eyeballs.
As an entrepreneur, everything starts with ‘I have an idea’ and ends with ‘let’s make it happen’. And the behind-the-scenes of this long journey is a run-and-chase between struggle and success.
Meet, one such fearless women entrepreneur, Kelly Davies, Owner and Team Leader of the Kelly Davies Homes Team, who has risen against all odds to turn her passion for homes and design into a successful real estate career.
Getting Started
In the cut-throat real estate industry, where male counterparts dominate and evaluate the market space, Kelly has stood her ground to establish her business around the clock.
Ever since she was a teenager, she enjoyed looking at homes and doing design work. As she grew older, the idea and freedom of owning and running her real estate business dawned on her.
Intrigued by her growing passion, she earned her business degree from Roosevelt University in Chicago went ahead to obtain her Real Property Administrator (RPA) designation from Building Owners and Managers Institute International.
After pursuing her education, Kelly started working as an independent agent.
She was toiling for long hours at work alongside fulfilling her responsibilities as a mother. Juggling back and forth with work and her two young kids, she soon hit rock bottom, realizing she needed help.
Also Read: Jeff Church – Transforming the Beverages Industry
Laying a Robust Foundation
Dreading her reality, Kelly got to a point where she no longer could be an independent agent. Hence, four years ago, she decided to hire an assistant and a Buyer’s Agent.
Fast-forward to the present, she is a proud owner of The Kelly Davies Homes Team with 15 highly skilled real estate professionals.
Being the team leader, Kelly oversees all daily operations, everything from talking with new potential clients to providing market analysis reports, and reviewing all paperwork and offers.
The driving force for Kelly and her team is serving their clients with utmost offerings and building a long-standing fruitful association.
She fondly calls her team members rock stars as they perform to their maximum potential, yield successful outcomes, and put everything into action.
Kelly adds, “We are very structured and have multiple systems in place to ensure our clients get the same amazing experience regardless of who they are working with.”
Dream Team for the Win
A leader who truly understands the value of a team has hit the bull’s eye.
A trustworthy team to rely on helps diversify the workload and brings out the best experience for the customer.
The team at Kelly Davies Homes are passionate about their work, taking matters into their hands for their respective clients and achieving excellence.
Their weekly meetings are a measure to help team members upscale their performance and boost their skills to keep up with the constantly changing market.
“We actively motivate each other to reach our goals. This individual and team structure pushes everyone to help more families every year while constantly improving the client experience,” concludes Kelly Davies.
Surpassing the Biases
Kelly’s primary focus has been residential real estate.
She loves the freedom that comes along with real estate and its
ability to provide exceptional service to many people throughout her community.
However, as a woman in real estate, she does face some
gender discrimination when potential clients are interviewing multiple people and deciding whom to choose.
Keeping her cool, she gracefully responds to such situations and applies the philosophy of “ignorance is bliss.”
On the flip side, she focuses on personal safety by taking precautionary measures and creating a safe environment for her powerful team of women.
No More Roadblocks
The start of every journey accounts for many difficulties.
For Kelly, her initial days were the biggest roadblocks. With little to no information, she steered her wheel in all the wrong directions possibly.
Be it spending money without a real plan in place or not having enough funds to run the business, Kelly’s reality was chaos.
However, she refused to give up and continued to work hard.
Investing a major chunk of her income back into her business, Kelly was able to bounce back and hit new milestones.
Now, with profound knowledge and hands-on experience, Kelly leads her business with much clarity and confidence.
A Power-Packed Advice
“With great power comes great responsibility.”
Kelly pens heartfelt advice for budding women entrepreneurs and leaders.
She firmly states, “be the one who has control over your career.” Take responsibility into your hands, make decisions, and be willing to try new ideas to advance.
In an industry like real estate, women leaders should become each other’s backbone. Come along to grow a network, inspire each other to move forward, and stay self-motivated.
With the changing demographics of the market, the leaders need to work together on how they need to adjust their business and practice to compete at the highest level.
Also, continuing to stay active or become more involved in their respective community is crucial to be seen as a trusted local individual and company in their neighborhood.
Lastly, Kelly Davies affirms, “carrying yourself as a business leader no matter what environment you are in as you are a constant reflection of your brand.”
Existing Scenario of the Real Estate Industry
The real estate industry is constantly evolving, hence adapting to meet the expectations of the present market is a must.
Moreover, the pandemic had an impact on the standard operating procedure while experiencing a new shift in recent years.
Initially, the industry had to tailor some adjustments to their routines.
“For example, we could not directly visit potential clients or have open houses. However, with emerging technologies like virtual reality (VR) already becoming very popular- the pandemic helped push this to the forefront. So we now invest in 3D tours for 100% of our listings,” states Kelly.
As everyone is now connected to the online world, the use of top-notch software utilization has become integral for assisting everyone in these new conditions.
Separately, as everyone started working from home, it played a role in the increase in Buyer demand. People required more space and wanted to build an office at home.
Additionally, a large number of investors created new opportunities by selling their rentals which pushed many renters into the buying market as well.
Talking Business
Kelly’s approach to her business has been pragmatic and feasible. Keeps everything crisp and clear and implements real-time solutions.
When working with a Buyer or Seller on a particular project, she entails a clear step-by-step for everyone. This ensures all parties have expectations set and stay on track to meet that common goal.
Kelly prepares a detailed plan before meeting her client. She believes that staying on the same page with the client will enable a smoother sailing process.
Spearheading a successful business is a result of excellent communication.
Hence, constantly communicating with clients ensures their needs are being met and wants are being heard.
“We should build each other up and do whatever we can to ensure that we are happy, and successful, growing towards the person we want to be, and creating the business we are proud of providing to our community,” concludes Kelly.
Visit Kelly Davies Homes Website.
Contact Kelly Davies on LinkedIn.
